HELP2O
Contextualise
HELP2O aims to sensitize people to the global emergency of water and its rational consumption, in order to inspire people to act by valuing the vital resource of life. More than alerting, this campaign seeks to defend ideas and ideals that can ally individual and collective behaviors and, in order to contribute, decisively, towards a sense of individual responsibility. Unlike other species, man lives in an environment not natural but also cultural, in which the means at his disposal do not always agree with them, sometimes these are-comethe individual to the detriment of other individuals."... but although everyone is aware of the adversities and the people to make a request for new solutions in the name of the process and the preservation, the new century continues characterized by increasing congenital and the extreme differences in wealth of Resources, this work is an essential challenge for the man who meets a new reality for the purpose of using this essential for man.The good drinks can be inspired by quality awareness campaigns, which comes to prove the great part of the designers in which is willing to put their talent.
Concept
- Do not throw the future down the drain !!
- All this concept has as a warning to sensitize the society to the lack of drinking water.
- I used the "whirlwind" as an identification of what we have wasted and laid the future down.
- All this holds in our actions. In all our actions we see the whirlwind.